An IP Lesson from Bikini Bottom: What SpongeBob Teaches Us about Trademark Licensing and Liability

It turns out that SpongeBob Squarepants is more than just an absorbent, yellow and porous cartoon character who lives in a pineapple under the sea.  He can also teach us an important lesson about trademark licensing and liability.  Nautical nonsense, you say?  Read on about continue reading...